For Jacobs Music, I designed and developed their website from the ground up, transforming it into a fully functional platform for selling used and pre-owned pianos. The project involved extensive UX research and testing, working closely with employees to understand their needs and optimize the user experience for both staff and customers.

Key features integrated into the site include:
✔ Streamlined inventory management for listing and updating pianos
✔ Enhanced search and filtering system for better product discovery
✔ User-friendly checkout process to simplify purchases
✔ Mobile-responsive design for seamless browsing on any device

Additionally, I crafted the Jacobs Music web logo, carefully matching it to the iconic signage of one of their main store locations to maintain strong brand consistency across digital and physical spaces.

This project was a full-scale digital transformation, elevating Jacobs Music’s online presence and making it easier for both employees and customers to browse, buy, and sell pre-owned pianos efficiently.